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The Trickle-Down Effect: Curated by Cadillac

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in Auto News
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I’m a big fan of bespoke items, but they tend to be outside my price range. So when I see a special-order car in a non-regular-production color, I tend to linger because it challenges my expectations formed by what I have previously seen. Now, thanks to the Celestiq, Cadillac is introducing Curated by Cadillac, an “elevated” customization program for the 2026 CT5-V Blackwing.

Of course, the Celestiq is Cadillac’s ultra-luxury flagship that harkens back to the Eldorado Brougham—the best that Detroit has to offer. Sure, it’s an EV—a type of vehicle some out there won’t entertain—but it has introduced many processes, materials, and methods to Cadillac production that have begun to trickle down to the brand’s more mainstream vehicles.

Curated by Cadillac is the offspring of its Celestiq efforts, a customization program that will be offered on the 2026 CT5-V Blackwing. Available options will include the exterior colors and finishes, and interior colors and materials—all part of an “elevated” client experience via the dealership and a dedicated Cadillac concierge.

“Curated by Cadillac embodies our commitment to delivering an elevated level of customization,” says John Roth, vice president of global Cadillac. “Drawing upon experience from the ultra-luxury, hand-built Celestiq, we are now offering a limited number of CT5-V Blackwing customers an opportunity to create a vehicle that is as unique as their own story.”

Cadillac says every Curated by Cadillac 2026 CT5-V Blackwing will be hand-built at the Artisan Center in Warren, Michigan. While your basic CT5-V Blackwing starts at $95.595, the bespoke version will start at approximately $158,000, including destination freight.

A Curated by Cadillac CT5-V Blackwing will be on display at the Concours Village in Pebble Beach August 14 and 15, 2025, during Monterey Car Week. Visit www.cadillac.com/curatedbycadillac for more information on the program.

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